Ford Helps Customers Save on Auto Insurance

2020 Ford Escape SEL | Mishawaka, IN

Recently, Ford announced a new initiative that will help customers save on auto insurance. To this end, the company has teamed up with key insurance carriers, including State Farm, Allstate, Liberty Mutual, Metromile, and Verisk Data Exchange.

These new partnerships will help customers lower their insurance premium based on their driving behavior thanks to built-in connectivity technology on eligible Ford vehicles. And with connected vehicle data, Ford will help car insurance carriers improve their underwriting process and usage-based programs.

Additionally, Ford Insure, which is underwritten by Nationwide, offers usage-based policies through Ford’s insurance agency subsidiary. Ford Insure enhances the Ford customers experience with driver behavior discounts of up to 40 percent. Through the FordPass™ app or Ford Insure website, customers with eligible vehicles like the 2020 Ford Escape or Ford Explorer can easily get a quote, then buy or bundle policies.

If you need help choosing the right car insurance policy, don’t hesitate to call our finance experts here at Jordan Ford in Mishawaka. Or stop by our dealership to lease or buy your next Ford model to upgrade your travels in South Bend and beyond.

Ford is Launching the Ford Blue Advantage for Used Cars

Ford Logo | Mishawaka, IN

Back in November at its annual dealer meeting, Ford announced to U.S. dealerships that it had created a new way to shop for and sell pre-owned Ford vehicles. The platform is called Ford Blue Advantage, and it will connect the used inventory of all 3,100 Ford dealerships in the country, including Jordan Ford here in Mishawaka.

With the introduction of Ford Blue Advantage, shoppers will find it easier than ever to locate the exact used Ford model that they’re looking for. Used car customers will be able to access Ford Blue Advantage as a digital platform, where they can shop the nationwide Ford used inventory. In addition to the huge selection of vehicle options open to every dealership location in the country, the platform will also have each item listed with a guaranteed price and delivery cost.

According to Ford Vice President of U.S. Marketing, Sales, and Service, Mark LaNeve, Ford sells roughly 3 million pre-owned vehicles each year. About a third of those sales are made by Ford dealerships across the country. By implementing Ford Blue Advantage, the automaker hopes to make shopping for a used Ford vehicle more appealing than ever, and to increase its used sales nationwide.

We’re excited to see this new option for potential Ford buyers. If you’ve got a question about the Ford Blue Advantage program, contact our team at Jordan Ford.

Ford Automated Valet Parking

automated valet parking | Mishawaka, IN

Photo: Ford

Ford Motor Company continues to focus on the future with the development of an automated valet parking system that will save drivers time and use parking space more efficiently. The system is getting a trial run in a parking garage in Detroit.

The new system is the result of a partnership between Ford, Bedrock, and Bosch, and is being tested in the Bedrock Assembly Garage in Detroit. Ford Escape crossovers were chosen for the test project. The Escapes were left in a staging area, and then participants sent the vehicles to parking spots in the garage by using an app on their phones. The Escapes were fitted with sensors to communicate with detectors set up in the garage. This allowed the cars to maneuver around obstacles and to move into the chosen parking place. The app was used to retrieve the car later when it was wanted.

This technology is expected to allow 20 percent more vehicles to park in the same amount of space. Ford says that it is easy to add the system to existing infrastructure. Not only will this automated valet parking system save drivers time and frustration, they can also use the app to send the car to plug in for a charge or to get a wash and wax.

Give a head nod to Ford’s commitment to making driving and vehicle ownership more convenient when you test-drive a shiny new 2021 model here at Jordan Ford in Mishawaka.

Self-Driving Taxi Concept Receives New Norm Mobility Award

New Norm Mobility Award | Mishawaka, IN

Photo: Ford

The first Ford New Norm Mobility Award was given at the New Designers Awards in the UK back in September. Ford Motor Company funded the award to honor progressive mobility concepts focusing on health and safety during the pandemic. The winner of the first-time award was Marius Lochner for Muvone, a self-driving taxi concept.

The Muvone self-driving taxi concept definitely deserved this accolade from Ford. The automaker had been looking for designs that tackled some of the problems with transportation that the COVID-19 pandemic exposed. The Muvone holds one passenger and its simply designed interior is easy to clean between uses. It also presents a workable solution for seniors who are no longer able to drive and who may have mobility problems.

Judges appreciated Lochner’s design for its human-centric approach that focuses on safety, health, and private space. Other projects in the running were an app that optimizes travel routes to avoid unsafe conditions and a vehicle that can switch between a sports car and a pickup truck.

The New Designers Awards is held every year in the UK to showcase the work of students graduating with degrees in design. This year’s awards followed the new norm and were held virtually because of the pandemic.

Celebrate Ford’s commitment to advancing technology when you stop by Jordan Ford to take your favorite model for a whirl.

Ford Announces New Partnership with INRIX

Ford Announces New Partnership with INRIX  | Mishawaka, IN

Though the previous generation of Ford’s infotainment technology already had an edge on the competition, Ford is preparing to unleash its brand-new SYNC® 4 system for the next-generation 2021 lineup of vehicles such as the Bronco, F-150, and Mustang Mach-E. Recently, the automaker announced a new partnership with INRIX that will strengthen the capabilities of its SYNC® 4 system and help customers save money on parking and gas.

INRIX is a technology company that specializes in providing analytics and other services for connected vehicle systems like the SYNC® 4. INRIX’s many years of expertise and industry know-how is why Ford chose to integrate the company’s service into its upcoming SYNC® 4 infotainment platform.

Thanks to the INRIX integration, next-gen Ford owners with SYNC® 4 systems will be able to use their infotainment screen to locate parking spots and get directions to the closest gas stations. Best yet, INRIX’s software lets you find the cheapest parking spots and lowest gas prices nearby to help you save some cash while traveling.

The INRIX system is touted as being the most accurate in the world, and is connected to over 400,000 gas stations in 150 countries across the globe. “These services are no longer just a selling point but a requirement — real-time information like traffic, parking, and fuel play a critical role in the entire driving experience,” said Bryan Mistele, INRIX CEO.

Contact us at Jordan Ford for the latest information about the all-new SYNC® 4 system. And in the meantime, stop by to experience Ford’s current infotainment system when you test-drive one of the models equipped with it.

Futuristic Ford Mustang Mach-E Inspires EDM Track

Futuristic Ford Mustang Mach-E Inspires EDM Track | Mishawaka, IN

The iconic Ford Mustang has been deeply entrenched in all aspects of pop culture — including music, movies, and television — since the model’s inception. Following the introduction of the brand-new, all-electric Ford Mustang Mach-E, a Detroit-based musician was inspired to create an electronic dance track based on the supercar.

Thanks to a partnership between Ford’s sound design team and Ozone Sound, the Mustang Mach-E will feature a number of electronic oscillations that emit while driving. Matthew Dear, the founder of the EDM label Ghostly International and remix guru for artists like The Postal Service, was compelled to compose “New Breed” after listening to the 1980s sci-fi inspired Mustang Mach-E sounds.

The self-described “sound tinkerer” actually used the digital propulsion sounds engineered for the Mustang Mach-E coupled with synthesizers as the basis of his dance floor-ready song. “Creating ‘New Breed’ was a new experience and I think the song — like the car — takes its passengers on a voyage,” said Dear.

For those interested in hearing “New Breed,” this track — along with much of Matthew Dear’s other work — is available now on most streaming platforms. Ford also released a companion documentary about the making of “New Breed” that you can watch via YouTube.

Test-drive the Mach-E when it arrives at Jordan Ford soon. Until then, stop by to take one of the other new Ford models for a whirl.

2020 Ford Escape Claims Accolades from J.D. Power and WardsAuto

2020 Ford Escape Interior | Mishawaka, IN

This summer, the 2020 Escape racked in two more accolades. It came in at number one in its segment in the J.D. Power 2020 APEAL Study and earned a deserving place on the Wards 10 Best User Experiences list.

The APEAL Study stands for The Automotive Performance, Execution, and Layout Study. It’s a detailed study that uses 40 factors to determine a driver’s emotional attachment to their vehicles. In the 2020 Study the Escape came in fourth overall and was actually the best among compact SUV’s. The results of the study exemplify why the Escape is so popular among the population. An exciting driving experience is exactly why so many drivers choose it over the competition.

As if one award wasn’t enough for the Escape, it was also was able to claim fourth place on WardsAuto’s 2020 Best User Experiences list. The publication’s judges commended the Escape for its available 12.3-inch digital cluster display and SYNC® 3 infotainment setup. They praised the number of standard features offered on the brand’s Ford Co-Pilot360™ technology suite. In addition, Wards judges also lauded the model’s incorporation of blue ambient backlighting on the digital displays, as well as the easy-to-use smartphone pairing and voice commands.

Experience the 2020 Escape for yourself when you take one for a whirl here at Jordan Ford in Mishawaka, IN.

Ford and TomTom Join Forces

2020 Ford Expedition Dashboard Navigation | Mishawaka, IN

Ford and TomTom recently joined forces by signing a multi-year contract. TomTom will provide some of the next-generation navigation features for the upcoming Ford models, particularly using SYNC® 4 in-vehicle infotainment technology. And you’ll be able to find TomTom technology starting with the 2021 model year.

Offered on the 2021 Ford Mustang Mach-E and the 2021 Ford F-150, this TomTom technology will provide information about traffic congestion, real-time updates, parking information (spots and pricing), nearby restaurants, and more. There’s easy-to-use natural speech recognition and over-the-air updates as well, so you’ll always have the latest information.

“Their next-generation SYNC technologies have twice the computing power of the previous-generation system to do much more, including real-time, smartphone-like mapping that can help you adjust on the fly to quicker routes based on their network of millions of connected devices,” said Stuart Taylor, executive director of Enterprise Connectivity.

In particular, the 2021 Mustang Mach-E comes with several exciting features to make the most of this new TomTom contract. This includes the all-new SYNC® 4A system, which comes with a special 15.5-inch screen, dash cards (as opposed to a traditional menu), and a Ford Intelligent Range feature to help you optimize range per charge.

Celebrate Ford’s progressive trajectory when you stop by Jordan Ford to test-drive a shiny new Ford model.

Ford Reveals 2021 F-150

2021 Ford F-150 Coming Soon | Mishawaka, IN

Ford revealed the next-generation 2021 F-150 on June 25, unveiling the truck’s new powertrain options. Like previous model years, the 14th generation of America’s bestselling pickup has its eyes set on outperforming the competitors in its segment with targeted best-in-class available towing, payload, torque, and horsepower.

With the new F-150, the powertrain lineup now includes a full hybrid engine as one of its six engine options. Most engines are making a return, such as the 3.3-liter V6, 2.7-liter turbocharged EcoBoost® V6, 5.0-liter Coyote V8, 3.0-liter Power Stroke® diesel, and the 3.5-liter EcoBoost®. Ford has not yet released horsepower and torque for the 2021 variants, but it is expected that the engines will have similar outputs to previous model years’ powertrains.

The highlight, however, is the new, class-exclusive 3.5-liter PowerBoost™ Full Hybrid V6 engine. Using a combination of gas and electric energy, this groundbreaking engine will provide the 2021 F-150 with unparalleled range and efficiency.

When it comes to the exterior, the 2021 Ford F-150 is also receiving a boost with fine-tuned details on its bumper, grille, and tailgates. To support the plug-in hybrid powertrain, the Ford 150 will also sit on a new frame. The interior dimensions remain relatively unchanged, but the new F-150 welcomes several upgrades with its technology.

Test-drive the 2021 Ford F-150 when it arrives on our lot at Jordan Ford later this year. Or stop by now, to test-drive the current F-150 models we have in stock.